Keynote speaker
From SXSW to Davos to Google, Michelle makes complex topics accessible, and audiences leave ready to act.
Check Michelle's availabilityWhat Gets Measured Gets Changed
Turning Complex Data into Action
Every organization runs on data, and some of the most important data is also the least engaging. Numbers get ignored, dismissed, or tuned out, and the people who need to act on them never do.
But when complex ideas become relatable, something remarkable happens. People become curious. Curiosity leads to understanding. Understanding inspires action.
In this energetic and highly interactive keynote, Michelle Li shows how creative storytelling, pop culture, surprising data, and audience participation can make any complex topic unforgettable. Her proof: carbon footprint, one of the world’s most misunderstood and least engaging datasets. If she can make a room care about that, she can make your audience care about the numbers that matter to you.
What do The Beatles, Taylor Swift, your morning coffee, and your favorite everyday products have to do with your data? More than you might think.
By connecting familiar moments and cultural touchstones to the numbers that matter, Michelle makes invisible concepts tangible, memorable, and surprisingly fun. Complex ideas become accessible. Data becomes meaningful. And audiences leave not just informed, but inspired to keep learning long after the keynote ends.
One keynote, built for your room. Michelle customizes What Gets Measured Gets Changed for your industry and your topic: the same proven format, rebuilt around the data your audience needs to care about, from product metrics to financial decisions to health outcomes.
Audience takeaways
Discover how creativity and storytelling can make even the most complex topics easy to understand.
Learn how pop culture, relatable analogies, and interactive learning transform data into lasting insights.
Gain a practical understanding of the measurements that matter most to your organization and industry.
Explore the highest-impact opportunities to drive change and innovation within your sector.
Leave with a renewed sense of curiosity, optimism, and practical actions that support your business goals.
See it in action
Organizations Michelle has worked with
Booking questions, answered
What topics does Michelle Li speak about?
Michelle's signature keynote, What Gets Measured Gets Changed, turns complex data into action, and she customizes it for any industry or topic: technology, finance, retail, healthcare, education, and more. Her deepest case study is carbon literacy, and the same approach works on product metrics, financial decisions, consumer education, and employee engagement.
What events has Michelle spoken at?
Recent stages include Davos, SXSW, Google's Sustainability Summit in Berlin, Bloomberg's Sustainable Business Summit, the UN Ocean Conference, and Toronto Climate Week 2026.
Who is Michelle's ideal audience?
Corporate teams, conference and summit audiences, and mixed-expertise rooms. Michelle specializes in making complex topics accessible to newcomers without boring the experts.
How do I book Michelle Li for an event?
Use the booking form on the contact page with your event date, location, and audience. You can also book through her speaker bureaus.
Hire Michelle for your next event
Share your date, audience, and format. You'll hear back quickly.
Book Michelle